Popular global apparel company Adidas has collaborated with the distinguished digital artist Fewocious on a unique physical sneaker collaboration that incorporates non-fungible tokens (NFTs).
The exclusive collaboration will introduce limited editions of 4,500 NFT mint passes called “Trefoil Flower,” which will be obtainable exclusively on the OpenSea marketplace beginning June 22.
Each NFT mint pass will grant owners exclusive access to collect an individually crafted Adidas Originals Campus 00s sneaker. In August, holders can decide to burn the NFT permanently in exchange for their physical sneaker, with shipping set to begin the following month.
The sneakers will come with an NFC tag attached, which will allow for verification via scanning and linking to a companion NFT. The release of the Trefoil Flower NFT will involve a three-tier pre-sale and a subsequent public mint.
Adidas Alts Decos and Soles NFT holders and Fewocious Paint Drops owners will receive early access to minting at a discounted price. Other Adidas Alts, Fewocious NFTs, and select NFTs from various collections will have the opportunity to mint later at a slightly higher price. After these sales, the public sale will follow shortly after.
Fewocious, an esteemed artist, has gained recognition in the Web3 space, with over $50 million in lifetime sales and collaborations with major entities such as Nike-owned RTFKT and prestigious auction houses Christie’s and Sotheby’s.
This Adidas and Fewocious collaboration emphasizes the increasing synergy between fashion, NFTs, and blockchain technology. The convergence of physical and digital assets continues to push boundaries and captivate collectors and enthusiasts alike.
Compiled by Coinbold