The lorry company KIA America is releasing NFTs as a part of its marketing project for its brand name brand-new 2023 KIA Soul.
With a recognized car business like KIA welcoming NFTs, it makes NFTs a strong marketing and branding tool.
Altogether, there are 10,100 KIA America- themed NFTs, sustained by the Sweet NFT phase. Viewers who see the advertisement generally need to scan the QR code with their phone to obtain among these NFTs.
The marketing project, called “Built for Whoever You Are”, incorporates a 30-second area that highlights NFT characters. It follows 3 of the most popular DASK NFT characters as they bounce in a brand-new 2023 Kia Soul.
The NFTs belong of the Dead Army Skeleton Klub (DASK) NFT collection, which incorporates in excess of 150 hand-drawn qualities. It is essential to keep in mind that the 10,100 KIA America NFTs draw inspiration from both the brand-new KIA Soul 2023 and the DASK NFTs highlighted in the advertisement.
Russel Wagner, KIA America’s Vice President of Marketing, mentioned “The Soul is individualistic as the NFTs seem to be. As a brand, KIA is continuously improving to remain on the forefront of where the market is going.”
This is a long method from KIA America’s very first web3 endeavor. Recently, Sweet worked together with KIA America for an NFT launch like no other. This NFT highlighted the “Robo-Dog” from KIA’s Super Bowl promo area and altered over into an NFT.
“It was the first national TV advertisement to incorporate NFTs, further bridging the gap between traditional media and web3.”
Compiled by Coinbold.